THE FOUNDER
A Note from Brenda
Brenda Anura Londoh · Founder of LON & GIN
I founded LON & GIN in 2020 to bring together the things that have always mattered to me: art, beauty and self-expression.
Sabah is where this story began, and it remains central to the brand I am building. Even the name carries my family’s history: LON from Londoh and GIN from Gindaka.
My vision extends across beauty, fashion, fragrance and home. What connects these worlds is a clear point of view: thoughtful design, a sense of individuality and a connection to our roots.
I want LON & GIN to be recognisable not only by its name, but by how it makes people feel. Considered. Confident. Free to express themselves.
As the brand grows, my responsibility is to keep that intention present in the decisions we make and the things we create.
Brenda Anura Londoh
FOUNDER OF LON & GIN
PROFILE
Brenda Anura Londoh is the Founder and Managing Director of BAL International Trading Sdn Bhd and the Founder of LON & GIN, a Sabah-born brand under the company. She is based in Kota Kinabalu, Sabah, Malaysia.